As a classic car enthusiast, I am often greeted by For Sale ads of some old classic with “just one careful lady owner”. We’ve all heard it, but recently it increasingly gets assigned a tag of a myth or at least has an air of skepticism about it.
Whilst driving through pictorial Stratford-upon-Avon, stuck in traffic and appreciating the smells of Shell’s finest diesel after being passed through the digestive tract of a Polish lorry, I was passed by an old Triumph Herald heading the other direction, driven by a lady of similar vintage. And it got me thinking.. she’s unlikely to have purchased that car now, and is probably equally unlikely to sell it, as it would not seem sensible to replace her car at her age.
When it eventually does make it onto the market, it may well be presented as a “one lady owner classic”. This in turn will cause people to scoff and joke about the validity of that statement, despite its honest truth!
And here’s where the kicker lies. According to Road & Travel magazine, around 65% of new car purchases are by women. With new car sales in the UK of around 2 million vehicles, that’s around 1,200,000 cars every year that will, when sold on, be legitimately sold as “one lady owner” cars.
Over the years this means that you’ll be much more likely to buy a car that’s only been owned by a female than by a man – whether this is an advantageous property of its likely condition is still debatable, despite the European Court’s recent ruling that apparently men and women should be indistinguishable when it comes to cars and risk!
So look forward to the day when you can be truly amazed if you find an ad that states “only one man owner”. It’s becoming rarer by the day.